We Speak Gay is more than a brand — it’s a growing global movement rooted in Finland, advancing inclusion, respect, and visibility for the LGBTQ+ community. It remains the only initiative of its kind in the Nordic region.

At its core, We Speak Gay is a community that unites inclusive businesses, cultural venues, events, and individuals across Finland. With over 250 allies — from Destinations, hotels and restaurants to tour guides and festivals — each member has completed LGBTQ+ inclusivity training and is committed to fostering a safe, respectful, and welcoming environment.

Members are featured on the Queerland Map, a user-friendly guide to LGBTQ+ friendly locations throughout Finland, including Helsinki, Lapland, Lakeland, the Archipelago, and the Coastline.

We Speak Gay is for everyone who values equality — LGBTQ+ individuals and allies alike. Whether you’re a traveler, a business, or someone who believes in inclusive culture, there’s a place for you in this community.

Inclusion here is more than a value — it’s a commitment.

Learn more at wespeakgay.com